How to Optimise your Retailer for Google
The number of people searching online for products “near me” is at an all-time high and continues growing every year. In fact, 97% of people have searched for a local business, and 88% of local business searches performed on mobile result in a call or...
80% of Americans are excited for Halloween
A National Confectioners Association poll has shown that around 80% of Americans plan on celebrating Halloween this year and are confident they can find safe ways to celebrate it.
How to Sell Sweets Online
Everyone loves a sweet treat, and starting your own sweets business from home to help people satisfy their cravings has never been easier – you just need to have the ability to put in a little time.
 The Perfect Sweet Additions to Any Event
Hosting an event of any size is always stressful – you always seem to have 101 things to consider and no time with which to consider them. And everything decision is important, from the big stuff like “what’s the venue” to the smaller choices like “what...
Sweet retailers: How to identify your target market
Sweet shops have near-universal appeal – who doesn’t like a bar of chocolate or a bag of pick ‘n’ mix? – so the challenge for candy retailers is to decide which market segment to target.